Continental AG was founded on October 8, 1871, in Hanover, Germany, as a rubber manufacturer named "Continental-Caoutchouc und Gutta-Percha Compagnie". Today, it is one of the world's leading automotive technology companies and a major tire manufacturer.
Key Historical Milestones
1871: Founding
The company began by manufacturing soft rubber products, rubberized fabrics, and solid tires for carriages and bicycles.
1892: Bicycle Tires
Continental became the first German company to produce pneumatic (air-filled) bicycle tires, a major success that helped establish the brand.
1904: Grooved Tires
In a world-first innovation, Continental developed and produced the first automobile tires with a patterned, non-skid tread, significantly improving safety and control on the roads.
1908: Detachable Rims
The company invented the detachable wheel rim for touring cars, an innovation that saved significant time and effort when changing a tire.
1920s: Mergers and Growth
In the late 1920s, Continental merged with several other major German rubber companies to form "Continental Gummi-Werke AG", becoming the largest rubber company in Germany.
World War II
During the Nazi era and World War II, Continental shifted its production to support the war economy, supplying key armament products and utilizing forced labor in its factories.
1950s-1960s: Post-War Innovations
After the war, Continental continued to innovate, introducing M+S (Mud and Snow) winter tires in 1952 and becoming the first German company to manufacture tubeless passenger car tires in 1955. Mass production of radial tires began in 1960.
1979-1987: International Acquisitions
Continental pursued a strategy of international expansion through acquisitions, purchasing the European tire operations of Uniroyal in 1979 and the Austrian company Semperit's tire business in 1985. In 1987, it acquired the North American tire manufacturer General Tire, establishing its presence in the U.S. market.
1990s-Present: Diversification into Automotive Tech
In the 1990s, Continental began to heavily diversify into automotive systems and electronics to reduce its reliance on the competitive tire market. Major acquisitions included the brake and chassis business of ITT Industries (1998) and a controlling interest in DaimlerChrysler's Temic electronics business (2001).
2007: Siemens VDO Acquisition
The acquisition of Siemens VDO Automotive AG in 2007 solidified Continental's position as one of the top five global automotive suppliers.
Today
Continental AG is a global technology powerhouse known for its tires as well as advanced driver assistance systems, infotainment solutions, and autonomous driving technologies.